KEYNOTE PRESENTATION
How to Own the Smartphone with Social, Email, and Text
By Dave Charest, Director of Small Business Success, Constant Contact (Miami)

Once you’ve started selling online, you may be looking for new opportunities to market your products and services. Email marketing can help you increase sales by reaching customers with the right message at the right time.Easier said than done, right?

We’ll take you through the three stages an email marketer goes through on their path to growing sales by building on the fundamentals that are proven to work.You’ll learn:

• The fundamentals of using email to increase sales
• How to segment your list and automate emails to improve results
• How to dig into data to optimize your efforts for the best possible results