Supercharge Your Social Media

• 2:45PM - 3:15PM • Workshop Room 2

Supercharge Your Social Media is a presentation designed to help small businesses elevate their content creation game and achieve their social media goals through value-driven content that resonates with potential customers.

Presented by:

Helen Polise from Socialize Inc Headshot Photo at Small Business Expo

Helen Polise Socialize Inc

Helen Polise is a seasoned TV commercial director and social media expert with over 35 years of experience, shaping the success of global brands like Sensodyne, Blistex, Hasbro, and more. After a rapid rise to TikTok fame as @themuthership, she now shares her expertise with over 1.1 million followers, offering step-by-step tutorials that make content creation accessible and fun—all while inspiring audiences with her upbeat lifestyle content. Her social media success quickly caught the attention of major brands, expanding her directing career into TikTok and Instagram content for companies like OLAY, Calia, and Clairol. Recognized as a leading authority in the social media space, Helen i
Helen Polise is a seasoned TV commercial director and social media expert with over 35 years of experience, shaping the success of global brands like Sensodyne, Blistex, Hasbro, and more. After a rapid rise to TikTok fame as @themuthership, she now shares her expertise with over 1.1 million followers, offering step-by-step tutorials that make content creation accessible and fun—all while inspiring audiences with her upbeat lifestyle content. Her social media success quickly caught the attention of major brands, expanding her directing career into TikTok and Instagram content for companies like OLAY, Calia, and Clairol. Recognized as a leading authority in the social media space, Helen is a sought-after speaker at major conferences and conducts corporate workshops, helping brands elevate their in-house content teams. On the direct-to-consumer side, she hosts a bi-weekly social media ‘power podcast,’ delivering the latest trends and strategies alongside her Socialize Strategy newsletter. She also leads The Socialize Studio—a thriving virtual community where content creators of all skill levels learn to master short-form video through live weekly meetings, mini challenges, and ongoing lessons.